Sixth Sense Media, a provider of real-time mobile marketing, loyalty, and advertising solutions, today announced that they have joined Loyalty 360, a global association for loyalty marketers. Membership to the Loyalty 360 association is part of Sixth Sense Media’s mission of providing real-time, trigger-based mobile marketing solutions that increase customer retention and deliver greater brand engagement.
“The mobile channel is essentially reinventing loyalty programs from both a strategic marketing and customer experience perspective,” said John Orlando, Sixth Sense Media’s EVP, Worldwide Marketing and Business Development. “Like Loyalty 360, we are passionate about what mobile loyalty programs can do for consumer-focused businesses. We look forward to sharing our insights and industry best practices as well as learn from our peers and marketers across the loyalty ecosystem.”
“Sixth Sense Media brings Loyalty 360 an important perspective on how to excel and personalize loyalty marketing by leveraging the mobile channel,” said Mark Johnson, President and CEO of Loyalty 360. “With Sixth Sense Media’s focus on real-time, trigger-based marketing solutions that target the lifecycle marketing challenge, we are excited about their membership support and look forward to their contributions to the loyalty industry.”
About Loyalty 360 – The Loyalty Marketer’s Association
Loyalty 360 is an unbiased, market driven, voice-of-the-customer focused clearinghouse and think-tank that is committed to bringing loyalty to the forefront as a critical marketing strategy. A trusted source for cutting-edge research, best practices, and networking opportunities, Loyalty 360 gives members the expert insights and guidance they need to better understand loyalty and develop programs that effectively engage their customers and employees and build stronger relationships with them. For more information, please visit www.loyalty360.org.
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